Bachelor of Business Administration
Macquarie University
CRICOS 027343K · Provider 00002J
at RMIT University · Melbourne, Victoria
CRICOS course code
0100708
CRICOS provider code
00122A
This course is registered on the Commonwealth Register of Institutions and Courses for Overseas Students. Verify it yourself at cricos.education.gov.au before paying any fee.
Duration
3 years
Tuition (whole course)
A$149,760 total
Per year
A$49,920/yr
Intake
Semester 1 (Feb/Mar), Semester 2 (Jul)
The Bachelor of Fashion (Enterprise) at RMIT University in Melbourne provides an integrated focus on both the creative and business aspects of the fashion industry, preparing graduates for diverse roles within Australia’s dynamic fashion sector. The course delves into topics such as fashion business strategy, marketing, product development, supply chain management, and digital transformation. Students will explore the fundamentals of fashion product design and development while building strong capabilities in enterprise management, digital communication, merchandising, and retail analytics.
Structured over three years full-time, this bachelor’s degree includes a series of units of study—each carrying specific credit points—that guide students through a blend of practical and theoretical learning. The program encourages industry engagement through project-based studio work and may include work-integrated learning opportunities, enabling students to gain hands-on experience with leading fashion enterprises and organisations. The course culminates in a capstone project, allowing students to apply their knowledge to real-world business and creative challenges within the fashion sector.
Graduates develop essential skills in leadership, innovation, trend analysis, branding, entrepreneurship, and fashion sustainability. They also acquire practical abilities in market research, commercialisation of creative concepts, financial management, and collaborative problem-solving—core competencies required for enterprise-level roles in the fashion industry. The degree suits aspiring professionals who want to fuse creativity with business acumen, whether they aim to run their own fashion label or take on strategic roles in established companies.
Situated in Melbourne—a global centre for fashion, design, and retail—students benefit from RMIT's industry connections, guest lectures, and possible internships with Australian and international fashion businesses. Applicants must demonstrate English proficiency, typically via IELTS Academic 6.0–6.5 or accepted alternatives. International students can work up to 48 hours per fortnight during study and may be eligible for the Temporary Graduate visa (subclass 485) post-graduation. For the most up-to-date details regarding structure and admission, please consult the official university page.
It typically takes 3 years, with intakes in Semester 1 (Feb/Mar), Semester 2 (Jul).
Tuition is around A$149,760 total. Fees change yearly — confirm with an advisor.
Fashion brand manager in Australian fashion houses or start-upsFashion buyer or merchandiser for department stores, boutiques, and online retailersProduct developer or supply chain coordinator in apparel companiesFashion marketing or digital strategist for fashion tech firms or a...
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