Bachelor of Business / Bachelor of Creative Industries

The Bachelor of Business / Bachelor of Creative Industries at Queensland University of Technology (QUT) brings together study in core business fields with creative industry skills, opening up flexible pathways in arts, media, and commercial sectors. Across four years of full-time study, students complete units from both faculties, covering topics such as marketing, management, accounting, media production, visual communication, and entrepreneurship. This combination allows you to build strong analytical and communication skills while exploring your creative interests.

QUT structures the degree around semesters, with students earning credit points through required and elective units in each area. The dual degree includes opportunities for practical experiences, such as industry-linked projects or work-integrated learning placements, particularly within the business component. In creative industries, you may be involved in collaborative studio-based activities, project work, or engagement with local arts organisations. The curriculum is designed to reflect the needs of employers in both the commercial and creative sectors within Australia.

You'll finish with skills in strategic thinking, project management, creative problem solving, and digital literacy. The course is suitable for students interested in both business operations and the creative process, who aim to work in environments that value both commercial acumen and creative insight. This blend is especially valuable in industries such as advertising, marketing, arts management, digital content creation, and events. Graduates are recognised for their adaptability and practical approach to solving real-world problems.

While studying at QUT in Brisbane, students are eligible to work up to 48 hours per fortnight during the teaching period, and upon graduation, may apply for the Temporary Graduate visa (subclass 485) to seek work experience in Australia. QUT has strong links with local industries and creative bodies, creating further opportunities for networking and employment. Always confirm course structure and entry requirements directly with the university.

• Marketing and Communications Coordinator in commercial or creative sectors
• Arts Administration or Cultural Events Manager
• Brand and Content Strategist for agencies or creative enterprises
• Digital Media Producer
• Creative Project Manager
• Business Development Associate for arts or entertainment organisations

Graduates are sought after in advertising, media, arts festivals, creative agencies, entertainment and marketing firms in Australia.