Bachelor of Business (Sport and Recreation Management)

The Bachelor of Business (Sport and Recreation Management) at Adelaide University is designed to equip students with a comprehensive foundation in business principles, specifically tailored to Australia's dynamic sport and recreation sector. The programme integrates core business study, including marketing, management, finance, and economics, with specialist knowledge in sport and recreation operations, event management, community engagement, and the growing influence of digital disruption in these industries.

Structured over three years of full-time study, the degree typically comprises sequential units of study, with each unit assigned a certain number of credit points that contribute to graduation requirements. Students progress through introductory core business subjects before deepening their expertise with specialised sport management units. The programme often includes work-integrated learning opportunities, allowing students to engage directly with local sporting clubs, recreation centres, community organisations, or industry bodies through work placements or industry projects, building practical experience and professional networks in the South Australian and wider Australian context.

Throughout the course, students develop a toolkit of highly sought skills, including strategic planning, leadership, facility and event management, sports law and governance, and stakeholder communication. These abilities are enhanced through exposure to real-world cases and industry partnerships, helping graduates adapt quickly to contemporary challenges in sport and recreation.

This course suits individuals who are passionate about sport, fitness, or recreation and seek roles that blend business acumen with the excitement of the sport industry. It is ideal for aspiring sport managers, event organisers, administrators, and those aiming for careers in community development, recreation facilities, or national sporting bodies. International students will need to evidence English language proficiency, and can benefit from Australia's work rights that allow up to 48 hours of work per fortnight during study and post-graduation opportunities via the Temporary Graduate (subclass 485) visa. For exact programme structure and professional accreditation details, confirm with Adelaide University’s official sources.

• Sport administrator for local, state, or national sporting organisations
• Event coordinator for recreational and sporting events
• Facility manager in community or commercial recreation centres
• Sports marketing and promotions officer
• Community sports development officer
• Club or association manager
• Roles within professional sports clubs or government sporting bodies
• Positions in sporting goods and services companies

Graduates are sought in Australia's sport, recreation, community services, events, and local government sectors.